74 Cheapside

A pre-planning application has been submitted to redevelop a prominent corner block site in Digbeth.

The proposal is for 30 units of one and two-bed apartments together with a ground floor retail unit, cycle storage and an integral bin store. The prominent corner block draws inspiration from the light industrial vernacular within the surrounding context.

Our proposal has focused on re-establishing continuity with the existing 6-storey surrounding buildings, expressing the bay on the corner and the retail frontage to provide a distinct base and recessing the massing to minimise visual impact.

Our material palette of glazed blue brick and concrete provides noticeable differentiation while contemporary detailing responds to the surrounding context and adds visual interest and strong shadow lines to the facade.

We are hopeful of a positive outcome from this application to add to the much needed housing need in Birmingham City Centre.

The project thus far has involved the following services:

  • Feasibility Study

  • 3d CGI modelling

  • Façade analysis

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